Screenshop iOS App Revamp

Product Design project for fashion startup company, Screenshop. I was tasked to redesign their iOS App in order to polish its already strong foundation. The ultimate goal of the redesign was to create a more engaging and inviting experience that will help Gen-Z and Millennials discover and personalize their fashion aesthetic.

 

Product Design

The following product design was created with Figma and Adobe Photoshop. I designed a more clean, minimalistic, and user-friendly interactive experience by rearranging the overall navigation, as well as, the interface’s layouts. In order to make the app more engaging, I also added in new interactive features such as weekly fashion challenges hosted by Screenshop for Screenshoppers to participate in, and a rewards/points system. Ultimately, by doing this, it created a community for Screenshoppers to show off their personal style.

 

Software

Figma

Photoshop

 
giphy.gif
BEFORE app revamp mockup.jpg
 
giphy-1.gif
AFTER-app-revamp-mockup.gif
 

Presentation Design

The following pitch deck was created with Figma. This pitch deck was designed for C Level Executives such as the CEO & CMO to present for approval.

 

Software

Figma

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