ROXY 1962 VW Car Wrap
Branding project for young women action sport fashion apparel company, Roxy. I was tasked to design a car wrap for a miniature 1962 VW Microbus. I then photographed the end result and used my photo editing skills for small touchups, as well as, creating a gif file to imitate the vehicle moving.
Car Wrap
The following car wrap was designed using Adobe Illustrator and Photoshop. When creating the wrap, I wanted to represent what Roxy stands for, “supporting women and goals in their love of surfing and beyond, inspiring female athletes of all levels to be themselves and to participate and compete in the sports we all love, all while being naturally beautiful, daring, and confident.” To achieve this, I used girly pastel colors, a playful use of typography, and piecing together imagery of happy, beautiful, active women who love what they do.
Software
Illustrator
Photoshop